If you tune into Signal 1, you’ve probably heard our advert! The advert features our slogan: Because life happens. We think it’s catchy and really sums up the reason you’d need to engage with a solicitor. Life happens and we’re there to help you through.
We’ve got a long-standing relationship with Signal 1 and we have advertised with them for almost ten years. You might be thinking, why does a law firm advertise on the radio? Well, let us tell you!
Why Signal 1?
With its main transmitter based in Alsager, Signal 1 covers North Staffordshire and South Cheshire, just like us! With offices in Newcastle, Sandbach, and Knutsford, many of the local residents in those areas listen to the radio during the day or on their commute to work.
Radio is a great way to communicate with the local community as people like to know what’s going on and what services are on offer locally. Everyone will need to see a solicitor at least once in their lives so being visible and sharing our services with others will help to keep us top of mind across Staffordshire and Cheshire.
Not all solicitors offer the same services either. We have a variety of specialisms including family, property, and sports law. We’ve also recently added personal injury and litigation too! The Signal 1 advert offers us a great opportunity to let everyone know about our areas of expertise.
Here are the stats
Advertising on Signal 1 allows us to reach:
- approximately 44,000 adults which is a huge 54% of the local area
- 363,000 of people shopping in the local area – 50%
- 416,000 car owners – so 56% of all car owners in the local area
- 52% of commercial radio listeners saying they will search for something online when they hear it on the radio
With the world beginning to open back up and more people returning to their daily commute and trips to the shop, radio is the place to be right now.
So, if you’ve heard our radio advert and need the help of a local solicitor, get in touch with our team today at firstname.lastname@example.org